VIDEO COURSE

Marketing Diploma Course

Marketing Diploma Course

CPD Certified Online Course

  1. Professional Online Course & easy to understand syllabus'
  2. Improve career prospect
  3. Course accreditation checkable by employers
  4. Simply enjoy for self development | Study at your own pace
  5. Study from anywhere across any device
  6. Summer Offer: £49 Exclusive course code: UP49
  7. Expert academy tutor support & online support forums
  8. Print your industry recognised certificate on completion
  9. Pause and uptake the course in your own time as you need
  10. One Off Payment | Lifetime Access
£299.00
Course Provider
New Skills Academy
£299.00 £49.00

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Marketing Diploma Course

£299.00 £49.00

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2809 Students
Duration: 7-8 hours but progress at your own pace
Lectures: One Off Payment - Lifetime Access
Video: Complete Online Video Course
IVCAS Certified Course

Marketing Diploma

The marketing diploma is an essential tool for anyone who is interested in marketing and advertising. This diploma can help you progress in your career as there is an industry demand for these qualifications to help companies boost their branding and improve their revenue.

Introduction to the Marketing Diploma

The marketing diploma is broken into fifteen easy to study modules which are brimming with valuable information, tips and advice relating to this exciting and interesting industry. The course will provide you with a good foundation when starting out in the marketing industry.

The marketing diploma is offered as an online study course, which enables you to study from home and at your own pace. On successful passing of the test you will be awarded with your certificate, which can be downloaded and printed immediately.

IVCAS Accredited Course
IVCAS Accredited Course

What you will learn

This information packed course is broken down into fifteen modules, which you can study at any time using any device, as long as you are connected to the internet. Some of the things you will learn from this course include:

  • Know the definition of marketing
  • What you can expect from marketing
  • Learn what makes marketing so important to companies around the world
  • Gain insight into where you can use marketing to help your business grow
  • Know where to begin when it comes to effective marketing
  • Identify the fundamentals of marketing
  • Get a good understanding on marketing strategy
  • Know the disadvantages of not fully understanding marketing fundamentals
  • Learn the differences between needs and wants in customers
  • Identify the needs of your customers
  • How to identify customer information for marketing
  • Gain valuable insight into the marketing environment
  • Understand your competitors
  • Learn the different forms of marketing
  • Know the key forms you need to be aware of when it comes to your marketing efforts
  • Identify how to select the best forms based on your particular company
  • Tips on mistakes to avoid when it comes to forms of marketing
  • Get to know the four Ps of marketing
  • Understand offline marketing
  • Why you should be including offline marketing in your marketing strategy
  • Get an understanding of online marketing
  • Learn how to create a marketing plan
  • Know why you need a marketing plan
  • Understand how to set your marketing budget
  • Learn how to get the most out of your marketing budget
  • Know the mistakes to avoid at all costs when it comes to marketing
  • Get insight into valuable marketing tools you can start using today
  • Points to remember when it comes to marketing

Benefits

There are numerous benefits to choosing to complete the marketing diploma, whether you want to enjoy a career in marketing or you own your own business and are looking for ways to boost your brand visibility.
Some of the benefits you can expect when taking the marketing diploma include:

  • Online access to all fifteen modules at any time
  • Modules compatible with most devices
  • Online support
  • Lifetime access to modules
  • Easy to manage modules
  • Chance to improve knowledge and start using what you have learned without delay
  • Fast track your career
  • Certificate can be verified online
Microsoft Online Course

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IVCAS Accredited Course

Course Modules/Lessons

A Quick Overview of the 10 Modules on Child Internet Safety Certificate

  • The actual definition of the term ‘marketing’.
  • Why you need to consider using it as part of your approach to business.
  • What to logically expect from it.
  • Why you cannot allow yourself to get carried away with your ideas.

  • The key reasons why marketing is so important.
  • Where it can help your business.
  • The impact of not using marketing to your advantage.
  • Where to begin with marketing.

  • What we mean by the fundamentals of marketing.
  • The impact of not understanding these basic concepts.
  • Understanding market strategy.
  • The four step process that you need to follow to be a success.

  • The difference between need and want in a customer.
  • How to identify those needs.
  • How to interpret that information for marketing purposes.
  • The difference it makes to your business.

  • What we mean by the marketing environment.
  • Understanding your competitors.
  • How to place yourself within your correct environment.
  • Key mistakes to avoid making right from the outset.

  • The key forms of marketing to be aware of.
  • The importance of understanding and using these different forms.
  • How to select the best forms for your business.
  • Where you can go wrong and how to avoid these pitfalls.

  • What the four P’s actually are.
  • How to implement them into your marketing strategy.
  • The difference they will make to your business.
  • Moving forward and keeping the four P’s in mind.

  • What we mean by offline marketing.
  • The importance of including it in any marketing strategy.
  • The key offline marketing concepts to consider.
  • Local or national offline marketing.

  • What the term ‘online marketing’ means
  • Why you must include this form of marketing within your strategy.
  • The different forms of online marketing.
  • Whether to go local or international with your marketing.

  • Exactly why you need a marketing plan.
  • The basic structure of a marketing plan.
  • How to include the key pieces of information into your plan.
  • Putting the plan into action.

  • Setting your budget.
  • Preparing for unexpected extras.
  • How to get the most out of your budget.
  • Key mistakes people make that blow their budget.

  • Why evaluating the success of your marketing plan is so important.
  • Where to begin with the evaluation.
  • The importance of being critical and honest.
  • What to do if things are not going well.

  • The most common mistakes that people make with regards to their marketing.
  • How to stop the decline.
  • Turning a mistake into a positive.
  • The dangers of not correcting mistakes.

  • Tools that will help give your marketing strategy a boost

  • We will review the key points covered in the previous modules.

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About Course Provider

New Skills Academy
This course is hosted by New Skills Academy. All New Skills Academy Courses are IVCAS Approved.

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